Events & Festivals
Birmingham Holiday Events 2026: Santa Walk, Santa House, and Small Business Saturday
Downtown Birmingham's holiday season starts November 28 with the Santa Walk and Small Business Saturday, followed by free Santa House visits and horse-drawn carriage rides in Shain Park.
Downtown Birmingham's 2026 holiday season starts on Saturday, November 28, with the Santa Walk and Small Business Saturday, and continues through the Winter Markt weekend in early December. The Birmingham Shopping District runs the programming, and every event on this list is confirmed on its official calendar at downtownbirmingham.com. All of it is free, which makes it an easy season for families with young children.
The Birmingham Santa Walk takes place Saturday, November 28, from 9:30 to 10:30 a.m. Families stroll through downtown with Santa, stopping at local shops along the way and ending at Santa's home in Shain Park. Pre-registration opens November 1 at 8 a.m. on the district's website, and the walk is designed for a young child's pace, with the whole route contained in the compact downtown.
Small Business Saturday runs the same day, starting at 9:30 a.m., and the district pairs it with free horse-drawn carriage rides, Santa House visits, free hot chocolate, and free parking in the municipal garages. It is a practical way for families to do some holiday shopping downtown while the kids enjoy the seasonal extras, and the free parking removes one of the usual obstacles to a downtown trip.
Santa House in Shain Park is open Saturday, November 28, from noon to 4 p.m., Sunday, November 29, from 10 a.m. to 4 p.m., and Saturday, December 5, from 10 a.m. to 4 p.m. Visits with Santa are free, and the district notes that walk-up visits are available except on Sundays and during the Winter Markt weekend, so families should check the listing before heading over.
Horse-drawn carriage rides run in Shain Park on November 28 and 29 from 11 a.m. to 3 p.m., and again during the Winter Markt weekend on December 5 from 3 to 7 p.m. and December 6 from 11 a.m. to 3 p.m. The rides are free and first-come, first-served, which means families should plan a little patience around them.
The season's centerpiece remains the Winter Markt and Holiday Tree Lighting on December 4 through 6, which has its own guide at https://areyouclosing.com/blog/birmingham-winter-markt-2026/. For families weighing Birmingham as a place to live, a downtown that programs a full month of free holiday events is a good sign of a community that keeps its public spaces active through the winter. The district's calendar at downtownbirmingham.com is the place to confirm details as the dates approach.
Sources: Birmingham Shopping District official website (downtownbirmingham.com), Santa Walk, Santa House, Small Business Saturday, and carriage ride event listings. Information verified October 2026.